Pure Broadband vs Virgin Media:
Broadband Performance Comparison

Pure Broadband Logo

Performance Score
Average Download 14 Mbps
Average Upload 13.06 Mbps
Average Latency 17ms (smaller is better)
 
Virgin Media Logo

Performance Score
Average Download 79.49 Mbps
Average Upload 17.54 Mbps
Average Latency 16ms (smaller is better)
 
 Pure Broadband LogoVirgin Media Logo
Service TypesCable
Average Speed Test Result14 Mbps79.49 Mbps
Tests above 50 Mbps30%61%
Speed Range Rank52nd best speed range15th best speed range
Speed Test Rank21st fastest2nd fastest

Pure Broadband vs Virgin Media: Speed Comparison

Pure Broadband is the 28th most tested broadband provider in the UK, while Virgin Media is the UK's most tested ISP with 8,874,346 tests performed this year, compared to Pure Broadband's 2,692 speed tests. While looking at the fastest speeds seen from each broadband provider often doesn't tell the full story — Virgin Media is second with 5,284.34 Mbps, Pure Broadband 25th with 939.63 Mbps — looking at download speed ranges alongside the percentage of speed tests higher than 50 Mbps will give a clearer picture. In this case, Virgin Media has a better broadband speed range than Pure Broadband, ranking 15th nationally, compared to Pure Broadband coming in at 52nd place. 30% of Pure Broadband's internet speed test results were higher than 50 Mbps, compared to 61% of Virgin Media's.

Pure Broadband vs Virgin Media: Performance Ranges Overview

We class broadband speed distributions as follows: very slow under 10 Mbps; slow 10-30 Mbps; adequate 30-60 Mbps; good 60-80 Mbps; fast 80-300 Mbps; very fast over 300 Mbps.


Looking at broadband performance, 97% of Pure Broadband's internet speed tests were slow or very slow. This is worse than Virgin Media, who had only 31% of their broadband speed tests classied "slow" or worse. For the average user needing only adquate or "good" internet service, 22% of Virgin Media's download speeds fell between 30 and 80 Mbps. This is 8.5 times higher than the 3% of Pure Broadband's speed test results in the same range.

Pure Broadband Performance Ranges

Virgin Media Broadband Performance Ranges

Pure Broadband vs Virgin Media: Performance by Location

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Fastest locations for Pure Broadband

LocationMedian Speed
Stoke-on-Trent
 
97.57 Mbps
Warmsworth
Doncaster
82.19 Mbps
Barton-upon-Humber
North Lincolnshire
10.61 Mbps
Hull
 
8.11 Mbps
Manchester
 
6.34 Mbps

Fastest locations for Virgin Media

LocationMedian Speed
Higham Ferrers
Northamptonshire
504.93 Mbps
Bayston Hill
Shropshire
486.85 Mbps
Bardney
Lincolnshire
365.38 Mbps
Binfield
Bracknell Forest
346.23 Mbps
Colinton
Edinburgh
342.44 Mbps
Eastleigh
Hampshire
327.55 Mbps
Steventon
Oxfordshire
320.44 Mbps
Ballymena
Mid and East Antrim
314.88 Mbps
High Legh
Cheshire East
308.22 Mbps
Saltburn, Marske and New Marske
Redcar and Cleveland
295.57 Mbps

Pure Broadband vs Virgin Media: Consumer Review Comparison

Pure Broadband Logo
3.33

3 Reviews
5 star
4 star
3 star
2 star
1 star
Virgin Media Logo
2.66

444 Reviews
5 star
4 star
3 star
2 star
1 star

Last updated: 25 Jul 2021