Broadband Providers in Blackpool

Broadband Providers available in Blackpool include Virgin Media, Sky Broadband, and BT. Blackpool's fastest provider is Virgin Media, with a median speed of 74 Mbps. The most popular provider in Blackpool is also Virgin Media. The average broadband speed in Blackpool in 2022 is 62 Mbps, and the median speed locally is 36 Mbps.


Broadband speed data in Blackpool

Average Speed62 Mbps
Median Speed36 Mbps
Fastest ProviderVirgin Media
Gigabit Fibre AvailabilityNone

Blackpool Broadband Statistics

Blackpool is among the 5 worst-off for fibre access out of all major towns in the North West, and is among the 20 worst-off major towns in terms of fibre access across the UK as a whole. Our analysis of Ofcom coverage data shows that Gigabit fibre is available to only 0.56% of residents. UltraFast 300+ Mbps is available to 77% of residents, while SuperFast 30+ Mbps broadband is available to 99% of Blackpool's households.

Poor broadband infrastructure results in low speed test averages in Blackpool postcodes like FY4, FY1, FY3, and FY2. Over the past year, we’ve recorded a 36.11 Mbps median internet speed in Blackpool, which is 2.09% below the United Kingdom national median of 37 Mbps.

Blackpool increased access to Gigabit speeds by 0.21 percentage points in the past year. The buildout rate is also better than neighbouring major towns like Barrow (gained 0.03 percentate points), Fylde (gained 0.03 percentate points), and Macclesfield (gained 0.03 percentate points).

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Broadband Providers

+ View our methodology for ranking local providers
Most popular choice
Overall Performance
Customer Ratings
Virgin Media Logo
68 /100
5.30 /10
Virgin Media
Above average
24,003 Speed Tests
1534 reviews
Plans & Pricing
Overall Performance
Customer Ratings
Sky Broadband Logo
58 /100
5.20 /10
Sky Broadband
About average
21,115 Speed Tests
887 reviews
Plans & Pricing
Overall Performance
Customer Ratings
BT Logo
69 /100
5.90 /10
Above average
8,129 Speed Tests
785 reviews
Plans & Pricing
Overall Performance
Customer Ratings
TalkTalk Logo
52 /100
5.10 /10
About average
4,251 Speed Tests
383 reviews
Overall Performance
Customer Ratings
Plusnet Logo
54 /100
6.10 /10
About average
2,961 Speed Tests
445 reviews
Plans & Pricing
Overall Performance
Customer Ratings
EE Logo
58 /100
6.50 /10
About average
Above Average
2,959 Speed Tests
398 reviews
Plans & Pricing
Overall Performance
Customer Ratings
Shell Energy Logo
35 /100
5.0 /10
Shell Energy
Below average
325 Speed Tests
55 reviews
Plans & Pricing
Overall Performance
Customer Ratings
Vodafone Logo
61 /100
5.50 /10
Above average
217 Speed Tests
232 reviews
Plans & Pricing
Overall Performance
Customer Ratings
Zen Internet Logo
66 /100
9.80 /10
Zen Internet
Above average
Above Average
91 Speed Tests
69 reviews
Overall Performance
Customer Ratings
No Logo
43 /100
7.0 /10
O2 Broadband
About average
Above Average
13 Speed Tests
82 reviews
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Broadband Network Infrastructure in Blackpool

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Ofcom Fibre Access Analysis for Blackpool

See the chart below for annual reporting on fibre build rates in the Blackpool area. Availability is based on population in postcodes marked as served by Ofcom Connected Nations reports, according to the most recent census.

 1,000+ Mbps300+ Mbps30+ Mbps

Map of Blackpool's Fibre Broadband Availability by Postcode

Gigabit Availability


of people living in Blackpool can obtain to 1,000+ Mbps broadband speeds

Ultrafast Speeds


of Blackpool residents can get 300+ Mbps internet service

Superfast 30+ Mbps Broadband


availability in Blackpool

Poor Broadband Speeds


of Blackpool is limited to broadband speeds under 30 Mbps

Blackpool Broadband Speeds Report

Average Broadband Speeds in Blackpool

YearBlackpool AverageUnited Kingdom AverageDifference
201826.31 Mbps26.27 Mbps0.15% Faster
201928.2 Mbps30.63 Mbps7.93% Slower
202043.78 Mbps80.31 Mbps45.49% Slower
202161.19 Mbps66.05 Mbps7.36% Slower

Blackpool Broadband Speed Distribution

 Percentage of Speed Tests in Speed Range
Internet Speed RangeBlackpoolUnited Kingdom
Very Slow: under 10 Mbps22.07%19.92%
Slow: 10-30 Mbps24.17%25.74%
Adequate: 30-60 Mbps25.02%25.20%
Good: 60-80 Mbps9.08%10.20%
Fast: 80-300 Mbps16.78%15.33%
Very Fast: over 300 Mbps2.89%3.60%

How Blackpool Compares to Major Cities

City / TownMax SpeedTypical Speed RangeMedian 
Greater London5794.21 Mbps33.1—96.06 Mbps45.61 MbpsFaster
Birmingham2786.06 Mbps29.35—107.11 Mbps38.56 MbpsFaster
Bristol943.13 Mbps30.46—109.99 Mbps42.42 MbpsFaster
Leicester935.89 Mbps27.49—99.53 Mbps37.05 MbpsFaster
Edinburgh874.24 Mbps29.98—107.56 Mbps38.13 MbpsFaster
Blackpool911.38 Mbps27.26—87.21 Mbps36.11 Mbps-
Liverpool1134.53 Mbps25.63—89.99 Mbps34.68 MbpsSlower
Nottingham2371.49 Mbps15.99—39.85 Mbps18.81 MbpsSlower
Sheffield936.79 Mbps23.81—68.97 Mbps32.12 MbpsSlower
Glasgow913.93 Mbps20.72—71.44 Mbps32.11 MbpsSlower

Blackpool Broadband Speeds Over Time

We class broadband speed distributions as follows: very slow under 10 Mbps; slow 10-30 Mbps; adequate 30-60 Mbps; good 60-80 Mbps; fast 80-300 Mbps; very fast over 300 Mbps.

How Blackpool Compares for Internet Speed in Blackpool

PositionCity / TownMax SpeedTypical Speed RangeMedian 
1Blackpool911.38 Mbps27.26—87.21 Mbps36.11 Mbps-

Blackpool Internet Speed Test Results

We analysed the results of people in Blackpool testing broadband providers multiple times, with each test starting no more than 30 minutes after the previous speed test. On average, people in Blackpool ran 4 internet speed tests per session. Looking at broadband download speeds, if the Blackpool resident's final test is 10% faster than their starting download speed, we count that as a succesful and faster speed test result. We count an unsuccessful, slower result if the final result is 10% slower than the starting result; we'd hope their ISP contacts them ASAP! For broadband speed tests that don't vary by that much, we consider the final result to be the same. For Blackpool's residents, of the internet speed tests we measured, 38.5% were fast, 23.96% slow, and 37.54% broadly the same.

Most Recent Tests

ProviderStart Time# TestsDurationStart SpeedEnd SpeedStatus
Sky Broadband24 Jan 2022 23:40:18210 mins23.56 Mbps26.06 MbpsImproved
Virgin Media24 Jan 2022 22:22:3022 mins6.25 Mbps8.69 MbpsNeeds help, very slow
Virgin Media24 Jan 2022 20:13:29214 mins2.08 Mbps33.68 MbpsImproved
Virgin Media24 Jan 2022 20:00:2622 mins70.37 Mbps74.17 Mbps
Virgin Media24 Jan 2022 18:37:33224 secs172.51 Mbps121.89 MbpsNeeds help
Plusnet24 Jan 2022 18:13:56810 mins2.05 Mbps2.02 MbpsNeeds help, very slow
BT24 Jan 2022 16:29:4759 mins75.86 Mbps53.32 MbpsNeeds help
Sky Broadband24 Jan 2022 16:08:28242 secs21.71 Mbps23.22 Mbps
Sky Broadband24 Jan 2022 16:01:0422 mins432.26 Mbps429.58 Mbps
Virgin Media24 Jan 2022 14:21:01226 secs613.7 Mbps640.28 Mbps
TalkTalk24 Jan 2022 14:17:4123 mins0.28 Mbps0.07 MbpsNeeds help, very slow
Sky Broadband24 Jan 2022 13:02:54212 secs67.94 Mbps51.33 MbpsNeeds help
Virgin Media24 Jan 2022 12:39:22339 secs1.56 Mbps6.51 MbpsNeeds help, very slow
BT24 Jan 2022 11:46:59226 secs405.76 Mbps419.01 Mbps
Sky Broadband24 Jan 2022 11:18:16241 secs71.68 Mbps67.52 Mbps
TalkTalk24 Jan 2022 10:57:52359 secs55.66 Mbps121.99 MbpsImproved
Sky Broadband24 Jan 2022 09:33:34228 secs28.43 Mbps25.64 Mbps
Virgin Media24 Jan 2022 05:59:57242 secs27.9 Mbps44.3 MbpsImproved
Virgin Media23 Jan 2022 22:03:27279 secs2.54 Mbps12.96 MbpsImproved
TalkTalk23 Jan 2022 21:48:38389 secs62.76 Mbps65.66 Mbps

Summary of Internet Service Providers in Blackpool

#Provider NameMax SpeedTypical Speed Range
1Virgin Media752.86 Mbps49.34—182.23 Mbps
2BT911.38 Mbps25.4—59.98 Mbps
3EE627.95 Mbps31.33—69.88 Mbps
4Vodafone382.47 Mbps15.57—58.35 Mbps
5Zen Internet208.01 Mbps11.89—50.67 Mbps
6Sky Broadband480.42 Mbps22.57—54.88 Mbps
7TalkTalk522.3 Mbps11.67—40.64 Mbps
8Plusnet74.13 Mbps13.15—35.93 Mbps
9O2 Broadband61.26 Mbps7.97—33.34 Mbps
10KCOM73.77 Mbps7.03—30.55 Mbps
11Shell Energy64.13 Mbps4.57—10.76 Mbps
12Glide12.62 Mbps3.57—6.26 Mbps

Frequently Asked Questions about Internet Providers in Blackpool

How many broadband providers in Blackpool are there?

Blackpool has 12 ISPs tested by its 139,305 residents.

Who is the fastest broadband provider in Blackpool?

Virgin Media is the fastest broadband provider in Blackpool with 752.86 Mbps, and an average internet speed range of 49.34—182.23 Mbps.

Who is the best internet provider in Blackpool?

The best internet provider in Blackpool is Virgin Media, and their users typically see broadband speeds in the range of 49.34 to 182.23 Mbps.

What is the average internet speed in Blackpool?

Users in Blackpool see an average internet speed of 27.26 up to 707 Mbps, and the fastest speed we've seen is 911.38 Mbps.

Is Virgin Media available in Blackpool?

Broadband service from Virgin Media is available in Blackpool, and the fastest speed we've seen from them is 752.86 Mbps.

Is Sky Broadband available in Blackpool?

Broadband service from Sky Broadband is available in Blackpool, and the fastest speed we've seen from them is 480.42 Mbps.

Is BT available in Blackpool?

Broadband service from BT is available in Blackpool, and the fastest speed we've seen from them is 911.38 Mbps.

Is BT full fibre available in Blackpool?

Yes, BT offers full fibre to the home (also called FTTH or FTTP) to 57 of Blackpool's postcodes.

Who is the most popular broadband provider in Blackpool?

The broadband provider with the most users in Blackpool is Virgin Media.

Author: Thomas Buck

Last Reviewed By: Tyler Cooper

Published: 10 Nov 2019

Last Updated: 24 Jan 2022

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